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Campaign Update: Donald Trump’s Latino Outreach Strategy

The Hill: Trump aide: It’s a ‘touch early’ for Hispanic outreach

By Jesse Byrnes
May 26, 2016, 09:57 am

It’s a “touch early” to organize efforts on Hispanic outreach for this fall’s election, a senior aide to presumptive GOP presidential nominee Donald Trump says.

“Any demographic that is growing at the rate of the Latino voters obviously will be of the utmost importance to a presidential campaign,” Trump campaign aide Ed Brookover told The Associated Press when asked about Hispanic outreach.

“I know it’s been talked about, but I think it’s a touch early. I don’t know of anything organized,” he added.


BuzzFeed News: The GOP Spent Years Building A Latino Outreach Project—Is Trump About To Destroy It?

Adrian Carrasquillo, BuzzFeed News Reporter
posted on May 25, 2016, at 7:38 p.m.


“It’s important that you have a candidate who’s willing to make the Hispanic community a priority,” Jennifer Sevilla Korn, the RNC’s deputy political director, told BuzzFeed News in April 2015.

Two months later, Donald Trump announced he was running for president.

As Republicans get ready to hand over the keys to their Hispanic operation to Trump’s campaign, many are wondering if the entire thing will be a waste, a project that died with the nominee.

The party faces a public challenge: how to draw attention to the infrastructure the party has built to appeal to minorities, while supporting a candidate who’s done nearly everything possible to alienate them.


Wall Street Journal: Hispanic Support Eludes Donald Trump

Mixed responses greet recent overtures by the presumptive GOP nominee

Updated May 25, 2016 8:53 p.m. ET

ALBUQUERQUE, N.M.— Donald Trump’s criticism of the nation’s first Latina governor threatens to further damage his image in the Hispanic community as he turns toward a general election where those voters will be pivotal.

At a rally in Albuquerque on Tuesday night, the presumptive GOP presidential nominee pointed to a rise in food stamp recipients under New Mexico Gov. Susana Martinez, who heads the Republican Governors Association. “She’s gotta do a better job,” he said.

On Wednesday in Southern California, Mr. Trump invoked the name of a San Francisco woman killed last year by an illegal immigrant. “Build that wall! Build that wall! Build that wall!’’ the crowd chanted.

Mr. Trump’s appearances in two of the three states with the largest Hispanic electorates follow a few initial overtures to Hispanic voters in recent weeks that have drawn mixed results. The Pew Hispanic Center estimates a record 27.3 million Latinos will be eligible to vote in 2016 and would make up about 12% of the electorate, up from 10% in 2012.

Mr. Trump’s campaign didn’t respond to questions about whether he planned to hire campaign staffers focused on Hispanic outreach to improve his large deficit with that group in polls.

“I’ve never liked the pandering game, but I’ve never seen someone do it so antagonistically,” said Republican state Rep. Rod Montoya of Farmington, who plans to vote in New Mexico’s June 7 primary for Texas Sen. Ted Cruz even though he has dropped out of the race. Mr. Trump, he added, “is not helping his cause.”